Ben Elliot Water
Ben Elliot's seminal projects declare a desire to envision the artist as a brand, an entity with a strong identity and storytelling. Ben Elliot Water is the artist's first project produced in collaboration with a brand. Ben Elliot chose a universal product: water. Water is the initial material of life and, fundamentally, the best technology.
He edited a water bottle bearing his name with Voda Voda, a water brand. This long term and multiform project had several embodiments over the years, and can be experienced through exhibitions, campaign pictures, videos and viral contents. It illustrates an early interest in marketing, self-branding and smart-advertising.
Ben Elliot Water, 2020. Digital print, 168 x 120 cm.
Ben Elliot Water, 2017. Campaign picture. Photography Charles Negre.
Ben Elliot Water, 2017. Exhibition view, Guest Room, Carrboro, USA.
Influencers, 2019. Exhibition view.
Board (Ben Elliot Water), 2019. Digital print on slatwall panel 120 x 120 x 17 cm.
Ben Elliot Shop, 2018. Exhibition view, Magasins généraux, Paris, France.
Ben Elliot Water, 2017. Campaign picture. Photography Charles Negre.
Ben Elliot Water, 2017. Exhibition view, Guest Room, Carrboro, USA. Solo Show.
Ben Elliot Water, 2017. Campaign picture. Photography Chris Calmer.
Ben Elliot Water, 2017. Campaign picture. Photography Chris Calmer.
Ben Elliot Water, 2017. Campaign picture. Photography Chris Calmer.
Ben Elliot Water, 2017. Exhibition view, Guest Room, Carrboro, USA. Solo Show.
Ben Elliot Water, 2020. Digital print, 168 x 120 cm.
